Sunday 20 October 2019 | hospitality-kit.net: The search engine for museum buyers

Advertorial
30 and thriving: Physical Company celebrates landmark anniversary

Supplier: Physical Company Ltd

More Physical Company Ltd details
Physical Company celebrated its milestone anniversary with a rebrand
Physical Company, a specialist equipment supplier based in the UK, has celebrated its thirtieth anniversary.

A family business, the company was founded by Penny Halls in 1989 and is now run by her three sons: John, Jason and Nick Halls, with John helming the company as the managing director, Jason as the director of Finance and Administration and Nick as warehouse director.

John told HCM : "Physical Company has been part of my life as long as I can recall and I have thoroughly enjoyed helping to steer its course and support its growth."

To commemorate the milestone anniversary the company has launched a new brochure and undergone a rebrand, to create a 'strong modern feel' for the brand. The new-look features a bold new typeface and the removal of the word 'company' from the branding. The company has also dropped the icon from its products, for a sleeker, more polished aesthetic.

The company has also simplified its mission statement, in response to the company's growth. John Halls, Physical Company MD, told HCM: "Because this started out as a family business, it was small enough for everyone to understand the culture and the mission. However as the company grew, we needed to formalise this, but our mission statement wordy, long-winded and hard to remember. Now it's easy: we are First for Fitness Solutions."

Headquartered in 30,000sq ft (2800 sq m) of office, warehouse and showroom space in Buckinghamshire, with room for expansion, the company offers a wide range of equipment including functional training, strength and conditioning and functional training equipment, as well as flooring, which, according to Halls, is currently a key trend in the fitness industry.

"One of the big trends at the moment is flooring," he said. "We're delivering many elaborate floor installations including features such as branding, patterns and programming prompts, all of which we are embedding during the manufacturing process."

As for future trends, Halls believes that the market will continue to be polarised with budget and boutique offerings at the opposite ends of the spectrum. He also believes that more and more people will adopt active lifestyles, thanks to the growth of flexible and at-home training options.

"I believe more people will start to exercise, however their choice as to where they do this has further increased with some good quality home training options now available," he said.

"I believe there will be a rise in home training, possibly with the introduction of augmented reality products, so people can put on glasses and see an instructor in their room."

Read more here



Supplier: Physical Company Ltd
Stokenchurch Buckinghamshire UK
Physical Company provides specialist fitness solutions. This includes equipment, flooring, gym design, programming and training to individuals and organisations across the UK and Europe. We strive to offer our customers the very best in product quality and take pride in offering a quick, reliable service and exceptional value.

Physical Company supply over 1,900 product lines including some of the most pioneering pieces of kit in the industry. Our strength lines boast rigs, heavy-duty storage solutions, precision engineered bars, exceptional quality dumbbells and weight plates. We also offer impressive wellness, functional, sport, combat and studio ranges. We supply industry leading sports and gym flooring by ECORE. We also distribute lines from world leading brands such as: BOSU®, TRX, EXIGO, AIREX, REEBOK®, STOTT PILATES®, MERRITHEW™ and TRIGGERPOINT™.

Web: www.physicalcompany.co.uk

Click here to visit Physical Company Ltd's leisure-kit listing


Connect with
hospitality-kit.net
Magazine:
View issue contents
Sign up:
Instant Alerts/zines

Print edition
 

Find the right products and services for your company
News search
 
Advertise your products
on the leisure-kit Product Report
And reach over 57,000 leisure buyers

Call
+44 (0)1462 431385
 
People profile

Tom Hennes

Tom Hennes discusses how he has transformed the Empire State Building's visitor experience
View feature>>
Catalogue gallery
 
Company profile
 
WhiteWater

WhiteWater was born in 1980 to create places where families unite and make joyful lasting memories.
View full profile>>
 

To advertise your product and reach over 57,000 leisure buyers call
+44 (0)1462 431385 or email [email protected]
Attractions jobs
Powered by
leisureopportunities.com
Retail Team Leader
Salary: Competitive Salary
Location:Leavesden, London, UK
Company: Warner Bros. Studio Tour
More>>
Warehouse Team Leader
Salary: Competitive Salary
Location:Leavesden, London, UK
Company: Warner Bros. Studio Tour
More>>
Visitor Experience and Commercial Manager
Salary: £32,000 per annum
Location:Haywards Heath, UK
Company: Royal Botanic Gardens Kew
More>>
Education Manager
Salary: Competitive
Location:Tempe, AZ, USA
Company: Sea Life
More>>
 
Museum news
Powered by
leisureopportunities.com
18 Oct 2019
UK government invests £250m into cultural and creative infrastructure projects

Funding support for York's National Railway Museum, Coventry's 2021 UK City of Culture programme and infrastructure and maintenance work at local and regional museums across the country are all included in the UK Government's proposed new Culture Investment Fund.
More>>
17 Oct 2019
Blackpool Museum to evoke lively spirit of UK's seaside entertainment heritage

A £13m (US$16.8m, €15.1m) project to create a museum that celebrates Blackpool's role in the development of British popular culture is moving forward, following the award of a £4m (US$5.2m, €4.7m) grant from the National Lottery Heritage Fund.
More>>
 
Diary dates
Powered by
leisurediary.com
20-30 Oct 2019
World Leisure Expo & Forum

Hangzhou International Expo Center Hangzhou
China
More>>
31 Oct 2019
ukactive National Summit

Queen Elizabeth II Centre Westminster
United Kingdom
More>>
14-16 Jan 2020
Visitor Attraction Expo

ExCel London Exhibition Centre London
United Kingdom
More>>
 
Property & tenders
Powered by
leisureproperty.com
Huddersfield Leisure Centre – Climbing Wall Operation
Location:
Company:Kirklees Active Leisure
More>>
Sale of Exceptional Development Site: Portugal's first truly holistic wellness retreat
Location:
Company:Cadavais Investimentos Turisticos
More>>
TO LET: ESTABLISHED OUTDOOR ACTIVITY CENTRE
Location:
Company:Savills
More>>

 

To advertise your product and
reach over 57,000 leisure buyers
call
+44 (0)1462 431385

Published by The Leisure Media Company Ltd Portmill House, Portmill Lane, Hitchin, Herts SG5 1DJ. Tel: +44 (0)1462 431385 | Contact us | About us | © Cybertrek Ltd